Easy for customers
Let people ask and respond in a channel many already use.
✦ MESSAGING & ORDER REQUESTS
Turn everyday WhatsApp questions into useful requests.
Help customers ask questions, explore services or submit requests through WhatsApp. We design simple guided conversations and connect the information to the workflows your team actually uses.
Built for takeaways, retailers and local service teams
THE GOALBetter conversations in a familiar channel.
WHAT IT HELPS WITHWhatsApp
POSSIBLE CHANNELSWhatsApp Business · Menu or service FAQs · Staff handover
GOOD FIT FORTakeaway collection orders · Restaurant questions
WHY IT MATTERS
A simpler experience for everyone.
These are potential benefits to design for and measure, not guaranteed savings or existing customer results.
Fewer missing details
Guide customers through items, quantities, service areas and timing.
More organised requests
Route messages into a manageable process instead of scattered chats.
SEE IT IN PRACTICE
A customer enquiry. A clearer next step.
Here's a simple example of the kind of conversation or automation we could design around your business.
This is a scripted illustration, not a live phone call, WhatsApp message or verified transaction.
See how we design and test workflows ↗SmartEdge WorkflowWhatsApp Assistants / example
CUSTOMER / TRIGGER
“Can I order two naans and a curry for collection?”
✦ AI ASSISTANT / WORKFLOW
“Of course. Which curry would you like, and what collection time suits you?”
REQUEST / NEXT ACTION
An order request is prepared for the restaurant's existing process.
A confirmation is made only when the business or an appropriate integrated system has verified it.
THE CUSTOMER JOURNEY
How it works, step by step.
The exact flow changes with your business rules and connected systems. This is the kind of journey we would configure.
01
A customer messages
The conversation starts through a configured WhatsApp Business account.
02
The agent guides them
It collects details and uses your approved menu or service information.
03
Business rules apply
Check availability, delivery limits and when staff need to intervene.
04
A request is handed over
The business accepts the request, or a verified connected system confirms it.
FEATURES THAT FIT
Start focused. Add what matters.
Every business has different hours, customers, policies and tools. Expand the features to see how each could work.
Takeaway collection ordersRestaurant questionsLocal service enquiries
01Menu and service answers
Share approved menu, delivery-area, opening-hours or service information.
02Guided requests
Capture items, quantities, collection or delivery preferences and contact details.
03Order checks
Apply agreed minimum spends or availability rules where supported.
04Team alerts
Route incomplete, uncertain or accepted requests to the right place.
THE TOOLS BEHIND IT
Connected to the way you work.
We review compatibility and access before promising any integration. You may only need simple enquiry capture at first.
✓WhatsApp Business Platform✓Approved menu or FAQs✓Ordering / POS if compatible✓Staff notifications
WORKFLOW OVERVIEW EXAMPLE
Customer channelPhone, message, booking request or form
AI & business rulesAsk, validate, escalate when required
Verified handover or actionTeam, calendar or supported business tool
HUMAN-FIRST DESIGN
Automation should know its limits.
Customer trust matters. We plan for unclear questions, exceptions and situations that should involve a person.
IMPORTANT SAFEGUARDS
- ✓Refer ingredient and allergy questions to responsible staff.
- ✓Never call an order placed, paid or accepted until a connected system or team verifies it.
- ✓Follow provider messaging rules, consent and appropriate retention settings.
FROM IDEA TO DELIVERY
Built for your business, not off the shelf.
We map the challenge, test the proposed workflow and agree the requirements before launch.
Choose the use case
We start with your most valuable WhatsApp conversations.
Set up the flow
We create clear prompts, validation and a way to reach your team.
Launch responsibly
We test the customer journey and confirm messaging and consent requirements.
Can customers pay for their takeaway order in WhatsApp?
Payment requires a supported, separately configured payment or ordering integration. A conversational request alone does not create a paid or accepted order.
LET'S MAKE IT PRACTICAL
Could this solve a problem in your business?
Tell us what your customers ask, how your team handles it today and which tools you already use. We'll explore a sensible starting point.